The DSM Group, founded in 2007 by Darren Magarro, is a full-service advertising, public relations and marketing agency located in Franklin Lakes, NJ, whose mission is to "Make Media Matter." Magarro's experience in media planning and buying, coupled with The DSM Group's talented art, copy and account professionals, create a one-stop shop for clients' marketing needs, in all aspects of advertising, public relations, internet marketing and media placement. The firm's team approach extends to developing productive, respectful and collaborative relationships with clients to produce tangible, positive results.